Yesterday we launched a fun spoof twitter site called Twishitter. We co-produced this concept with a good friend and partner Shmuly Tennenhaus. Within a few hours Twishitter was picked up on Techcrunch and started bouncing around the twitterverse (~500 tweets so far according to twitter search results).
We recently added “tweet-to-enter” contests to our platform and widget product. Since then we’ve seen several fun twitter contests. We’re now exploring other ways we can leverage the service to create value for our partners.
The video below has Shmuly’s introduction to Twishitter. Shmuly is a creative viral PR guru who has proven effective at been drumming up attention online. Here’s his pitch for Twishitter:

